Petaling Jaya, Dec 14th, 2009 – MoneyTree recently conducted its First-of-its-Kind Entrepreneurship program for 38 “Kolej Profesional MARA” (KPM) Melaka students that was held from December 1st to December 7th at the German Malaysian Institute (GMI) in Bangi.
The training program is a 7-Day Entrepreneurship program that provides the students with an opportunity to experience what Entrepreneurship is, through a specially designed simulation that mimics the market conditions of the real business world. Entrepreneurship lessons are injected throughout the simulation to allow students to learn, and immediately put into practice what they have learnt to grow their respective virtual businesses.
CEO MoneyTree Asia Pacific Ltd, Mr Michael Reyes stated, “The program is specially designed to allow students to not only learn the theoretical part of what Entrepreneurship entails, but to also allow them to translate the knowledge into action through the simulation. The students have to make decisions for their virtual businesses during the simulation, and these decisions are dependent on market conditions determined by the simulation. Business loans, Marketing, Research & Development and Advertising are some of the key areas students would have to pay attention to during the simulation to ensure their enterprises generate revenue and profits.”
Besides participating in the simulation, KPM Melaka students were also required to set up small businesses at flea markets for 2 days during the program to obtain real life, practical experience in setting up businesses and in running the businesses they set up.
MoneyTree Director of Special Initiatives, Mr UV Wong stated, “We wanted to make the program a wholesome program where students would also experience Entrepreneurship through practical sessions which would hone their communications skills, sales and marketing skills, help them overcome the fear of rejection, and obtain hands-on experience in the setting up of a business. Hence, the idea of having the students set up real businesses, selling real products to real customers, and dealing with real money was introduced. We wanted to train them to look at revenue, profit margins, marketing strategies, and teamwork in the process of starting their small enterprises.”
Muhamad Zuri Iskandar, one of the students from KPM Melaka said, “I hope this program will continue to be taught in other Universities / Colleges as it helps us understand the challenges faced by Entrepreneurs in the business world. This program definitely provided us with the knowledge and practical experience to face those challenges in the future.”
For further information regarding the MoneyTree Entrepreneur Program, please write to uV at uvwong@moneytree.my.
About the MONEYTREE™ Entrepreneurship Programme:
The MONEYTREE™ Entrepreneur Program is a unique program designed to educate and create business savvy Entrepreneurs through a unique and specially designed Entrepreneurship Simulation which provides hand-on practical experience in Entrepreneurship.
Contact: uV Wong
Handphone: +6012 293 5116
Email: uvwong@moneytree.my
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